Paradigm Protect adds Cirencester Friendly to protection panel

Cirencester Friendly’s range of income protection (IP) products have been added to Paradigm Protect’s panel.

Paradigm Protect is the directly authorised protection proposition part of Paradigm Mortgage Services.

Member firms at Paradigm Protect can now access Cirencester Friendly’s IP products including its ‘My Earnings Protected’ proposition, which offers enhanced cover with greater flexibility and certainty, as well as the firm’s ‘Income Assured Enhanced’ proposition, offering affordable premiums and cover up to the age of 70.  

Head of protection at Paradigm, Mike Allison, commented: “Cirencester Friendly are fully immersed in the income protection market so we are very pleased to be able to add them to the Paradigm Protect panel and to have its products easily accessible to our member firms.

“Having the protection conversation with clients is perhaps more important than ever, with the economic headwinds growing stronger, and a greater degree of uncertainty about what happens next. Clients want to feel they have quality protection policies to draw upon should they need them, and working with Cirencester Friendly offers exactly this reassurance, providing advisers with more options to offer individuals the protection they need.”

Head of intermediary sales at Cirencester Friendly, Susie Beard-Moore, commented: “It is our mission to reach as many people as possible to give them the protection they need in these uncertain times, working with partners who share our values.

“This new venture with Paradigm achieves exactly this objective and I am delighted that our comprehensive Income Protection products are being added to the Paradigm Protect panel. We look forward to forging a successful partnership that offers people access to the security and certainty they need now more than ever.”

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