Business development managers (BDMs) at InterBay and Landbay have been rated with the highest satisfaction with brokers, with 94% reporting positive feedback, Smart Money People has said.
The results are part of Smart Money People’s H2 2023 mortgage lender benchmark, covering mortgage lenders in the second half of 2023.
Group intermediary director at OSB Group, Adrian Moloney, said: “I’m extremely proud that our InterBay sales team, under the leadership of Marc Callaghan, has been recognised for their hard work and customer first approach and for that commitment to be independently recognised by brokers is extremely gratifying.”
Sales and distribution director at Landbay, Rob Stanton, added: “We are delighted that our BDM team have ranked so highly in the recent Smart Money People survey. The results are a testament to the dedication of our BDMs, who go above and beyond to support and educate our introducer partners. Their success also reflects the tremendous backing they receive from the rest of the business. We would also like to thank the introducers who ranked us highly.”
The latest bi-annual independent research study marks the eleventh edition of the mortgage lender benchmark, which analyses the state of the mortgage industry according to brokers’ views. The latest edition comprised feedback from over 790 mortgage brokers, providing 3,666 individual pieces of feedback on 105 lenders.
Legal & General Home Finance also scored highly, reaching 93.7%, with Skipton Building Society and Metro Bank scoring 90.7% and 90.4% respectively.
Further insight found that although there was a high disparity between those lenders mentioned above and the rest of the field, five lenders scored below 70%.
Head of business development at Smart Money People, Jess Rushton, concluded “As we reported in December, brokers clearly highly value the role of the BDM and so congratulations to InterBay and Landbay and the others mentioned for delivering an excellent field presence.
“It’s also encouraging that the highest scoring lenders operate in a wide range of lending sectors (banks, buy-to-let, equity release and specialist lending) which demonstrates the delivery of an exemplary BDM team is not predicated necessarily by budgets, size or specialism.”
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