Foster Denovo has extended its strategic partnership with Third Financial by signing an exclusive deal for a bespoke adviser-as-a-platform (AaaP) solution.

AaaP is when the proposition to clients, along with parts of the service usually provided by the platform, is branded and controlled by the advisory firm.

The model allows firms to take greater control of the products offered, customer experience and more of the value chain.

Third Financial, which is part of the Nucleus group, and Foster Denovo have worked together on the customised platform transformation project, which is designed to meet the complex needs of advisers, enabling them to service clients more efficiently.

Furthermore, the new investment platform features a two-way integration with the back-office system.

The client experience will also be enhanced through the launch of a new Clearview-branded mobile app, giving clients of the financial advisory group the ability to further engage with their investments.

The two firms have worked together previously, with more than £1bn of client assets already administered on the platform, powered by Third Financial’s proprietary Tercero software.

Chief operating officer at Foster Denovo, Helen Lovett, said: "Like many in our sector, we had evolved our services across a number of different retail investment platforms over time. We always strive to create a more unified experience for our clients which is why we took the strategic decision to develop our own platform.

"Partnering with Third Financial to deliver this is a big step forward. They’ve become a strong, long-term partner, providing the support we need to deliver an exceptional service to our clients and to continue to drive forward our growth strategy."

Managing director at Third Financial, Chris Williams, added: "It’s a reflection of the depth of our relationship that Foster Denovo has extended their partnership with us. Their new investment platform, powered by Third Financial, is a customised solution built on our market leading technology which will enable them to offer a branded and tailored service to their clients.

"The scale and unrivalled expertise we have within the group will support Helen and her team as they continue to integrate their recent acquisitions and help drive their future growth.

"We already power some of the industry’s leading consolidators such as Titan, Verso and Radiant, plus 60 investment managers. Our combination of market leading technology, personalised service and financial strength is setting us apart in the market."

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