Consumer demand for new homes falls by 8%, FMB finds

Demand for new properties in England has fallen to its lowest level since 2013, an assessment by the Federation of Master Builders (FMB) has found.

The federation’s latest House Builders’ Survey – the only annual analysis of small and medium sized (SME) house building firms – showed that consumer demand for new homes had fallen by 8% over the past year.

The report found that SME builders rated current buyer demand at 2.9 out of 5, compared to 3.14 in 2018. Almost half of the firms (48%) attributed this fall in buyer demand to a lack of consumer confidence.

But the survey also revealed that the four main barriers to SME house builders – access to land, planning departments, availability of land and access to skills – had all improved over the past year.

Some 43% of construction firms cited access to land as their top barrier, compared to 51% in 2018. The planning system remained an issue for 42% of respondents, down from 51% last year, while 26% reported a shortage of skilled workers, compared to 44% previously.

Access to finance was listed as a major hurdle by 39% of building businesses – the lowest percentage since the survey began eight years ago. However, concern about the level of loan refusals was at its highest in three years.

FMB chief executive Brian Berry said: “Small house builders are starting to see the effects of Brexit uncertainty taking its toll on consumer confidence. Many prospective homeowners are clearly holding off buying until there is more political and economic certainty.

“Hopefully this is just a short-term pause, and that post-Brexit, demand will pick up once again. If not, and we enter a downturn period, the government will need to consider how best to support SME house builders to avoid many firms leaving the sector.”

    Share Story:

Recent Stories


FREE E-NEWS SIGN UP

Subscribe to our newsletter to receive breaking news and other industry announcements by email.

  Please tick here to confirm you are happy to receive third party promotions from carefully selected partners.


The new episode of The Mortgage Insider podcast, out now
Regional housing markets now matter more than ever. While London and the Southeast still tend to dominate the headlines from a house price and affordability perspective, much of the growth in rental yields and buyer demand is coming from other parts of the UK.

In this episode of the Barclays Mortgage Insider Podcast, host Phil Spencer is joined by Lucian Cook, Head of Research at Savills, and Ross Jones, founder of Home Financial and Evolve Commercial Finance.

Air and the role of later-life lending
Content editor at MoneyAge, Dan McGrath, spoke to the chief executive officer at Air, Will Hale, about the later-life lending industry, the importance of tailored advice and how technology and obligations have shaped the sector.


Helping the credit challenged get mortgage ready
A rising number of borrowers are finding it harder to access mortgages due to being credit challenged - whether that’s from historic debts, a county court judgment, or having little to no credit history.

In the latest episode of the Mortgage Insider podcast, Phil Spencer is joined by Eloise Hall, Head of National Accounts at Kensington Mortgages, and Alastair Douglas, CEO of TotallyMoney.

The future of the bridging industry and the Autumn Budget
MoneyAge content editor, Dan McGrath, is joined by head of marketing at Black & White Bridging, Matt Horton, to discuss the bridging industry, the impact of the Autumn Budget and what the future holds for the sector.