CWP launches Wesleyan’s smoothed fund on adviser platform

Clifton Wealth Partnership (CWP) has launched Wesleyan’s smoothed with profits fund on its in-house investment platform, Morgan Lloyd Invest, which is designed to provide flexibility to financial planners and their clients.

The fund offers pricing, trading and smoothing, while providing instant information to advisers as and when they need it.

CWP said its fund uses a smoothing mechanism that calculates and holds back a portion of returns when assets outperform. These returns can then be used to support the fund’s value when market conditions are more challenging.

The move comes after the UK with profits market increased by 11% between 2022 and 2023, reaching £7.6bn in assets under management, according to AKG.

Managing director at CWP, Anthony Carty, said: "The addition of Wesleyan’s smoothed fund to the Morgan Lloyd Invest platform gives our financial planners even greater flexibility in designing solutions that help clients achieve their long-term financial goals.

"Smoothed funds aren’t widely available on-platform but they are particularly valuable in today’s environment, offering a way to reduce the impact of market volatility while maintaining exposure to real assets. By broadening the choice available, we’re reinforcing our commitment to delivering robust, client-focused investment strategies that support confidence and consistency over time."

Managing director for international distribution at Wesleyan, Karen Blatchford, added: "Adding our fund takes us further towards our goal of making smoothed investing more accessible. As market volatility continues to challenge clients, advisers need transparent solutions on their chosen platform that deliver stable returns. By continuing to innovate and collaborate with new partners we’re reinforcing our position as a first mover in the space."



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