Mortgage Brain has made a significant enhancement to its lender insights offering, which is available to lenders who use its criteria-based sourcing solution Criteria Hub.
The mortgage technology expert said that lenders will have the ability to determine which areas of the market may represent an opportunity and understand how they are performing against their peers in the industry.
Anonymised information will allows lenders to look into all product changes that have taken place in the past 24 hours to 30 days, the most popular broker searches – which can be broken down by region – as well as a comparison of search volumes.
Mortgage Brain confirmed the information is available for both residential and buy-to-let products and the reports can be exported, enabling additional modelling to be undertaken.
“The lender insights service is a fantastic offering, providing lenders with unparalleled levels of data about criteria changes across the market and trends among broker searches,” commented Mortgage Brain sales and marketing director, Neil Wyatt.
“This information is invaluable for lenders, allowing them to identify where there may be an opportunity to adjust their own lending strategy. Ultimately brokers and borrowers are the big beneficiaries, as it means that lenders are able to adapt and fill those gaps in the market, ensuring that borrowers enjoy far more options irrespective of why they need a mortgage.”
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