Holiday let queries surge among brokers

September saw an increase in broker queries concerning holiday lets, according to PRIMIS Mortgage Network.

Interest rates on cash savings accounts have fallen to record lows during 2021, and with savers considering alternative ways to invest, the figures suggest a rise in those who have seen holiday lets as an enticing investment opportunity due to increased short-term rental demand.

The network’s product desk supported appointed representative (AR) advisers with a total 2,387 queries in September, a figure up from 1,903 in August.

Queries relating to buy-to-let products for first-time buyers and landlords with minimum income were also among the most common during September.

PRIMIS proposition director, Vikki Jefferies, said that the results reflect the market’s “ongoing recovery and buoyancy”.

“With the recent boom in the staycation market, it’s of no surprise to see increased queries on holiday lets as people see their investment potential, especially in the run up to the festive season,” she said.

“The low rates and updated criteria from many lenders in the buy-to-let market also explain the rise in queries on these products, especially those tailored towards complex first-time landlords. However, with a potential rate rise looming, it will be interesting to see how queries evolve over the coming weeks, especially as more borrowers might look to fix into lower rates for longer.”

PRIMIS’ product desk also continued to see increased queries on the mortgage options being made available to those with adverse credit. Lenders are now beginning to offer a wider range of mortgages to complex borrowers, which the network suggested could signal an increase in lender confidence.

Jefferies added: “It’s also especially promising to see high levels of queries on adverse credit and self-employed mortgages, suggesting that many borrowers who may have struggled during the pandemic are now able to access affordable products.

“However, with government schemes such as Help to Buy winding down, there are still some challenges to overcome within the market.”

    Share Story:

Recent Stories


FREE E-NEWS SIGN UP

Subscribe to our newsletter to receive breaking news and other industry announcements by email.

  Please tick here to confirm you are happy to receive third party promotions from carefully selected partners.


AI, finfluencers and the future of broking
The mortgage industry is evolving faster than ever. In this MoneyAge video, we examine the opportunities and challenges redefining the broker landscape, from AI-powered lending and changing customer expectations to housing affordability, property supply and the rise of financial influencers. Our guest from Chorley Building Society shares practical insights on what brokers need to do to stay relevant and thrive in a rapidly changing market.

Perenna and the long-term fixed mortgage market
Content editor, Dan McGrath, spoke to head of product, proposition and distribution at Perenna, John Davison, to explore the long-term fixed mortgage market, the role that Perenna plays in this sector and the impact of the recent Autumn Budget

NEW BUILD IN FOCUS - NEW EPISODE OF THE MORTGAGE INSIDER PODCAST, OUT NOW
Figures from the National House-Building Council saw Q1 2025 register a 36% increase in new homes built across the UK compared with the same period last year, representing a striking development for the first-time buyer market. But with the higher cost of building, ongoing planning challenges and new and changing regulations, how sustainable is this growth? And what does it mean for brokers?

The new episode of The Mortgage Insider podcast, out now
Regional housing markets now matter more than ever. While London and the Southeast still tend to dominate the headlines from a house price and affordability perspective, much of the growth in rental yields and buyer demand is coming from other parts of the UK.

In this episode of the Barclays Mortgage Insider Podcast, host Phil Spencer is joined by Lucian Cook, Head of Research at Savills, and Ross Jones, founder of Home Financial and Evolve Commercial Finance.