Fintech provider, finova, has announced it is rebranding eKeeper and Burrow to the finova Broker Platform.

The finova Broker Platform will provide mortgage advisers with modules that support the end-to-end customer journey from onboarding to retention.

finova’s SaaS cloud platform has overseen 80% growth in new users over the last two years, with the platform currently serving over 3,000 users across 680 broker firms.

The new rebranded platform will include customer onboarding and retention modules, a client portal, CRM solution, as well as digital qualification services for credit and anti-money laundering checks.

finova commercial director, David Bennett, commented: “In the last two years we have strived to improve the quality of this product, from integrating several valuable features to making the platform as accessible as possible. We are pleased to see our efforts result in a large boost in new sales, as well as a strong retention, which we hope to continue as we move forwards as finova.

“Having already delivered new onboarding tools, client portals and retention solutions, work is already underway on single sign-on and verification services, all of which will be integrated to the existing solution. By innovating to create value, we aim to support businesses in the mortgage and savings market, regardless of their scope or size.”

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