YFC becomes latest Northern Powerhouse partner

Mortgage and protection consultancy firm, Yorkshire Financial Consultancy Limited (YFC), has become the latest partner of the Northern Powerhouse Partner Programme.

YFC, a current member of PRIMIS Mortgage Network, provides a wide range of mortgage and protection products to customers throughout the Yorkshire region.

The Northern Powerhouse Partnership Programme is a campaign specific to the North of England designed to boost the local economy through investment in skills, innovation, transport and culture.

YFC has joined more than 300 businesses, civic bodies and charities based in the North to have partnered with the Government-led initiative in recent years.

YFC operations director, Jonathan Needham, commented: “We are incredibly proud of our northern roots so to have become a part of the Northern Powerhouse is a real honour.

“This would not have been possible, however, without being part of a progressive network like PRIMIS – the team offered us tremendous support throughout our application to become a member of the Northern Powerhouse.

“We have always been committed to supporting the development of the North and we strongly believe that our plans for future business growth run parallel with those of the Partner Programme.”

Being part of PRIMIS has provided YFC with access to exclusive mortgage products for customers, bespoke adviser training and digital tools designed to enhance the advice process.

The partnership has ensured that YFC’s advisers are equipped with the content and tools to serve the firm’s growing customer base in the North, as well as drive its overall expansion plans with the new help of the Northern Powerhouse initiative.

PRIMIS chief operating officer, Toni Smith, added: “At PRIMIS, we are committed to supporting all our businesses nationally and locally and helping them thrive. The long-held view that a broker supports their local community is still very much true today.

“This is why it is so important to equip them with the right tools and guidance to enable them to best serve their clients. We will continue to enhance our offering so that more advisers across the UK are able to strengthen their business and gain the recognition they deserve.”

    Share Story:

Recent Stories


FREE E-NEWS SIGN UP

Subscribe to our newsletter to receive breaking news and other industry announcements by email.

  Please tick here to confirm you are happy to receive third party promotions from carefully selected partners.


AI, finfluencers and the future of broking
The mortgage industry is evolving faster than ever. In this MoneyAge video, we examine the opportunities and challenges redefining the broker landscape, from AI-powered lending and changing customer expectations to housing affordability, property supply and the rise of financial influencers. Our guest from Chorley Building Society shares practical insights on what brokers need to do to stay relevant and thrive in a rapidly changing market.

Perenna and the long-term fixed mortgage market
Content editor, Dan McGrath, spoke to head of product, proposition and distribution at Perenna, John Davison, to explore the long-term fixed mortgage market, the role that Perenna plays in this sector and the impact of the recent Autumn Budget

NEW BUILD IN FOCUS - NEW EPISODE OF THE MORTGAGE INSIDER PODCAST, OUT NOW
Figures from the National House-Building Council saw Q1 2025 register a 36% increase in new homes built across the UK compared with the same period last year, representing a striking development for the first-time buyer market. But with the higher cost of building, ongoing planning challenges and new and changing regulations, how sustainable is this growth? And what does it mean for brokers?

The new episode of The Mortgage Insider podcast, out now
Regional housing markets now matter more than ever. While London and the Southeast still tend to dominate the headlines from a house price and affordability perspective, much of the growth in rental yields and buyer demand is coming from other parts of the UK.

In this episode of the Barclays Mortgage Insider Podcast, host Phil Spencer is joined by Lucian Cook, Head of Research at Savills, and Ross Jones, founder of Home Financial and Evolve Commercial Finance.