Accord Mortgages has appointed Amanda Bryden as its new managing director and as director of distribution at Yorkshire Building Society.

She replaces Jeremy Duncombe, who has led Accord since 2018, and will retire at the end of 2026.

Bryden brings more than 25 years of mortgage experience leadership, most recently joining from Lloyds Banking Group. She has also held senior roles at HSBC, Santander and Coventry Building Society.

Accord Mortgages said Brydne’s appointment builds on improvements “already being seen by brokers”, including a dedicated larger-loans service that combines specialist underwriting with dedicated case ownership for customers with more complex income or circumstances.

Accord is also building on its partnership with HubSpot to understand brokers’ needs, offer more relevant support and respond more quickly.

Managing director of homes at Accord Mortgages, Tom Simpson, said: "Accord has built a strong reputation as a broker-focused brand, known for the expertise of its people, the accessibility of its underwriters and its willingness to assess individual cases on their merits.

"Attracting a leader of Amanda’s standing and experience is a clear statement of our intent. She will build on the strong foundations created by Jeremy and the Accord team, bringing deep intermediary experience and a clear mandate to grow while remaining true to what brokers value most.

"We will preserve the common-sense underwriting that sets Accord apart, combining expert human judgement with better tools to provide faster, more responsive service and relevant residential and buy-to-let propositions."

Bryden added: "Accord has a strong identity and a trusted reputation among brokers. What stands out for me is the quality of its people, its commitment to partnership and its determination to help brokers find solutions for their clients.

"My priority will be to listen to brokers and colleagues, use their insight to identify where we can make the biggest difference, remove unnecessary friction and develop propositions that respond to customers’ changing needs."

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